LINE BK announces its success after acquiring over one million new users within two months from its official launch. LINE BK continues to serve digital consumers’ needs with easy-to-use Social Banking experience. Users can easily and conveniently access LINE BK’s four main services: Savings account, Special rate account, Debit card, and Credit line, all within LINE application. LINE BK reconfirms its continuous commitment to offer more accessible financial solutions and targets to become a top five personal loan company within five years.

Tana Pothikamjorn, Chief Executive Officer, KASIKORN LINE said, “After its official launch in mid-October 2020, LINE BK’s feedback has exceeded our expectation. Only within two months following its launch, LINE BK has achieved the initial goal of acquiring more than one million new users. LINE BK had facilitated more than six billion baht worth of transactions. Over 20,000 customers have applied for personal loans per day, and 30% of our approved applicants have never received loans elsewhere before. LINE BK shows promise to materialize our vision of giving everyone access to financial solutions while unlocking current limitations for individuals without fixed income or pay slips.”

These statistics confirm that digital consumers are looking for an all-in-one financial services app with convenient, and secure user experience. LINE BK serves as the go-to banking solution with ease of use, and it is the Social Banking platform developed for everyone’s day-to-day financial needs. Illustrating the concept of “Banking in Your Hand”, LINE BK allows customers to open savings account, transfer money, and withdraw money in the LINE app without the need to switch between applications or to memorize account numbers. Customers can also open Special Rate Account, which offers an interest rate up to 1.5% per year, apply for Debit card, or digitally apply for Credit Line, anywhere and anytime through LINE BK. This service provides access to funds for customers who have a monthly income of at least 7,000 baht, unlocking traditional financial limitations for consumers like freelancers, individuals without a fixed salary, and small business owner, while prioritizing and upholding the same security standard as KASIKORNBANK’s.

LINE BK is a collaboration between KASIKORNBANK or KBank (through its subsidiary, KASIKORN Vision Company Limited or KVision) and LINE Corporation (through its subsidiary, LINE Financial Asia) with the objective to synergize KBank’s strong portfolio as a leader in the Thai digital banking industry and LINE’s 47 million digital users. LINE BK is the first comprehensive social banking platform in Thailand and accessible to everyone while ensuring better financial experiences in people’s daily lives.

For those who wish to apply for LINE BK account, if you are an existing KBank customers with K PLUS account, you can easily sign up and verify your identity through K PLUS App. For non–K PLUS customers, you can apply for a LINE BK account free of charge without having to install any additional app. Simply tap on the LINE BK icon in the Wallet Tab of your LINE application and visit your nearest KBank branch or any K-Check ID points such as 7-Eleven, Kerry, or Big-C nationwide for authentication using your national ID card.

“We are relentlessly committed to develop services to fulfill the consumers’ needs for convenient and secure day-to-day financial solutions so that Thai people will have better access to financial services. LINE BK targets to become a top five personal loan company within five years while also expanding the financial services portfolio to meet all financial needs including insurance and investment options,” Tana concluded.