KASIKORN LINE Company Limited, led by Tana Pothikamjorn, Chief Executive Officer of KASIKORN LINE, wins 2 global awards setting another milestone of achievement for the Thailand’s first social banking.

Firstly, KASIKORN LINE has been recognized by Celent as a winner of a Model Bank award for Embedded Finance from the Celent Model Awards 2022. Celent is a global research and advisory firm for the financial services industry, and Celent Model Bank is an award for best practices of technology usage in areas that are considered integral to the success of banking. KASIKORN LINE received the “Embedded Finance” award for its banking products that are fully integrated within the LINE application.

Not only has LINE BK been awarded with such a prestigious accolade, but LINE BK has also been bestowed with ASIA’S BEST IN CUSTOMER INTERACTIONS from Financial Insights Innovation Awards 2022 (FIIA). The award is to recognize financial organizations with innovation like LINE BK as Thailand’s first financial and lending provider from LINE application, currently LINE has more than 50 million users or close to 90% of Thailand’s population. One year after the first launch of the first social banking application in Thailand, LINE BK holds over 4 million accounts, which strongly signify that Thai people have increasingly adopted digital banking service. The 2 awards have been announced online recently.

Aside from being the paragon of being the only social banking provider, LINE BK has also previously won 16 awards from publishers, associations as well as international finance and innovation institutions for being the lending provider that uses technology to analyze risk and increases opportunities for freelancers to access trustworthy funding, gaining such accolades as Best Digital Lending Service in Thailand from The Asian Banker Thailand Awards 2021 and Best Digital Bank – Thailand from Global Retail Banking Innovation Awards 2021.